To commence this project we created an ideal client persona and then crafted a USP that would register with this persona. To do this, we undertook a deep dive into the sector and implemented a detailed competitor analysis.
Once this was completed, we started crafting brand guidelines that needed to be consistent across Aleksandra’s Photography’s social media platforms and website.
We tested and re-tested copy and content that aligned with Aleksandra’s core values but would also engage her clients. Once we were happy with the brand guidelines and consistent tone of messaging, we set out to create a website.
To commence this project we created an ideal client persona and then crafted a USP that would register with this persona. To do this, we undertook a deep dive into the sector and implemented a detailed competitor analysis.
Once this was completed, we started crafting brand guidelines that needed to be consistent across Aleksandra’s Photography’s social media platforms and website.
We tested and re-tested copy and content that aligned with Aleksandra’s core values but would also engage her clients. Once we were happy with the brand guidelines and consistent tone of messaging, we set out to create a website.
This was truly one of the most rewarding websites we have crafted due to Aleksandra’s artistic nature. The core aim of the website was to ensure that it looked aesthetically pleasing, but would garner sales and interest amongst potential clients.
This was truly one of the most rewarding websites we have crafted due to Aleksandra’s artistic nature. The core aim of the website was to ensure that it looked aesthetically pleasing, but would garner sales and interest amongst potential clients.
The branding we created reflects Aleksandra’s personality, flair, and fantastic attention to detail. The website showcases her sumptuous photoshoots while allowing the user to navigate it seamlessly
The branding we created reflects Aleksandra’s personality, flair, and fantastic attention to detail. The website showcases her sumptuous photoshoots while allowing the user to navigate it seamlessly