Digital Marketing
At Horion Marketing, we specialise in innovative digital marketing strategies that drive growth and maximise online presence for our clients.
Digital Marketing
At Horion Marketing, we specialise in innovative digital marketing strategies that drive growth and maximise online presence for our clients.
Digital Marketing
We are a one-stop solution for all your digital marketing requirements. We complete all our work in-house, and our team is comprised of industry specialists.
Before we commence any projects, we undertake a complete market analysis to ensure we deliver the best possible return on investment.
Our digital marketing offering encompasses PPC campaigns, re-targeting ads, email marketing, paid social, and SEO. Our team is well-versed in both B2C and B2B campaigns.
Enquire now to ascertain how we can assist you in achieving exponential growth.
Before we commence any projects, we undertake a complete market analysis to ensure we deliver the best possible return on investment.
Our digital marketing offering encompasses PPC campaigns, re-targeting ads, email marketing, paid social, and SEO. Our team is well-versed in both B2C and B2B campaigns.
Enquire now to ascertain how we can assist you in achieving exponential growth.
Conversions are great, Sales are better
Our team is on hand to craft and implement bespoke marketing strategies that will allow you to stay one step ahead of your competitors.
When it comes to digital marketing, results are everything, and our team treats each project as if they were undertaking it on behalf of their own company.
We are able to consistently exceed clients’ expectations due to our systematic and tailored approach to your organisations requirements.
While some of our competitors may offer indistinguishable services, we are unique in that we ultimately concern ourselves with the amount of new business that you are generating, as opposed to how many unique visits or clicks you were able to obtain from our services.
We care about your “ bottom line“ and realise that investing in our services should lead to burgeoning growth in your revenue.
We are able to consistently exceed clients’ expectations due to our systematic and tailored approach to your organisations requirements.
While some of our competitors may offer indistinguishable services, we are unique in that we ultimately concern ourselves with the amount of new business that you are generating, as opposed to how many unique visits or clicks you were able to obtain from our services.
We care about your “ bottom line“ and realise that investing in our services should lead to burgeoning growth in your revenue.
Our Digital Marketing services include:
Strategic Marketing Roadmap
Horion incorporates a Strategic Marketing Roadmap by first collaborating closely with the client to understand their business goals, target audience, and competitive landscape.
This partnership begins with an in-depth discovery phase, where we gather data on the client’s market, customer behaviour, and industry trends.
This partnership begins with an in-depth discovery phase, where we gather data on the client’s market, customer behaviour, and industry trends.
Search Engine Optimisation - SEO
We conduct a thorough audit of the client’s website to assess strengths, weaknesses, and opportunities.
Once this is completed we craft a customised SEO strategy aligned with the client’s business goals and target audience.
Once this is completed we craft a customised SEO strategy aligned with the client’s business goals and target audience.
Google Ads - PPC
- Initial Client Consultation and Goal Setting
- Market Research and Competitor Analysis
- Keyword Research and Selection
- Campaign Structure and Setup
- Initial Client Consultation and Goal Setting
- Market Research and Competitor Analysis
- Keyword Research and Selection
- Campaign Structure and Setup
- Landing Page Optimisation
- Campaign Launch and Monitoring
- Ongoing Optimisation and A/B Testing
- Reporting and Analysis
- Scaling and Long-Term Management
- Landing Page Optimisation
- Campaign Launch and Monitoring
- Ongoing Optimisation and A/B Testing
- Reporting and Analysis
Scaling and Long-Term Management
Retargeting Ads
A retargeting ads campaign is designed to re-engage users who have previously interacted with a brand but did not complete a desired action, such as making a purchase.
The campaign typically includes the creation of customised ads that feature products or services the user has shown interest in, often displayed across various platforms such as social media, search engines, and websites.
The campaign typically includes the creation of customised ads that feature products or services the user has shown interest in, often displayed across various platforms such as social media, search engines, and websites.
Marketing Funnels
At the top of the funnel, broad strategies like advertising and content marketing aim to attract a wide audience.
As potential customers move down the funnel, more targeted efforts, such as personalised messaging, product demos, and special offers, are employed to nurture their interest and guide them toward a purchase decision.
As potential customers move down the funnel, more targeted efforts, such as personalised messaging, product demos, and special offers, are employed to nurture their interest and guide them toward a purchase decision.
Social Media
A social media campaign is a coordinated marketing effort to achieve specific business goals through platforms like Facebook, Instagram, Twitter, LinkedIn, and others.
It typically involves creating and sharing targeted content, such as posts, videos, and ads, designed to engage a specific audience.
The campaign is planned around a central theme or message and often includes multiple posts or ads that are published over a set period.
It typically involves creating and sharing targeted content, such as posts, videos, and ads, designed to engage a specific audience.
The campaign is planned around a central theme or message and often includes multiple posts or ads that are published over a set period.
Brand Advertising
Brand advertising focuses on creating and reinforcing a strong, recognisable brand identity rather than directly promoting specific products or services.
The goal is to build long-term brand awareness, loyalty, and emotional connections with the target audience.
This type of advertising emphasises the brand’s values, mission, and unique characteristics, often using storytelling, visuals, and messaging that resonate with the audience on a deeper level.
The goal is to build long-term brand awareness, loyalty, and emotional connections with the target audience.
This type of advertising emphasises the brand’s values, mission, and unique characteristics, often using storytelling, visuals, and messaging that resonate with the audience on a deeper level.
Marketing Consultation
A marketing consultation involves a comprehensive assessment of a business’s current marketing strategies, challenges, and goals.
During the consultation, a marketing expert analyses various aspects of the business, including target audience demographics, competitive landscape, branding, online presence, and promotional tactics.
The consultation typically includes a review of existing marketing materials, digital analytics, and customer feedback
During the consultation, a marketing expert analyses various aspects of the business, including target audience demographics, competitive landscape, branding, online presence, and promotional tactics.
The consultation typically includes a review of existing marketing materials, digital analytics, and customer feedback